Marketing Ebooks: "The Social Media Bible"

The Social Media Bible will show you how to build or transform your business into a social media—enabled enterprise where customers, employees, and prospects connect, collaborate, and champion your products, your services, and your way of doing business.

Using the systematic approach presented in this comprehensive guide, you'll learn how to:

•Increase your company and brand value by engaging people in new forms of communication, collaboration, education, and entertainment
•Determine which social media tactics you should be using with your customers and employees
•Evaluate and categorize the tools and applications that constitute the rapidly evolving social media ecosystem
•Make social media tools like Facebook, MySpace, YouTube, Twitter, blogging, podcasting, and hundreds of others a part of your business strategy
•Do a social media analysis inside your company to improve internal operations and outside your company to create and monetize relationships with customers and prospects
•Implement social media micro- and macrostrategies to give your business the competitive edge it needs to survive and thrive

Virtually every business can use social media to increase sales and profits, and The Social Media Bible will show you how. Part One introduces you to social media, and gives you a helpful framework, and presents practical and tactical tips for using some of these tools. Part Two introduces you to over 100 social media tools and applications in fifteen different categories, giving you a quick rundown of the features and functions of the tools that should become part of your social media strategy. Part Three offers mini exercises and assessments to help you conduct a social media audit of your company, your competition, and your customers, so you can craft the perfect strategy for your business.

If you want to grow your business, you have to stay connected to your stakeholders- whether you're a big corporation, a small business, or even a nonprofit. The Social Media Bible will show you how to harness the collective wisdom and viral value of your stakeholders and stay ahead of your competition.

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Management Ebooks: "How to Make Money With Youtube: Earn Cash, Market Yourself, Reach Your Customers"

Any book requires hundreds of hours of research and then hundreds of hours of writing. Although we’ve worked on many projects together in our years as writers, we’ve never been a team of only two players. There are always hundreds of people behind any project, and this one was no different in that respect. Where it was different was in how much fun it was to research. We’ve never laughed so hard while working! We’ve also rarely met a group of people who are so optimistic, creative, and energized about what they were doing. We’re going to do our best to thank them all, but because we know we’re bound to miss a few, please accept our apologies before we even begin. The Internet is vast, and YouTube is a big neighborhood, but we honestly feel that we leave this project behind with a whole corral of new friends. We wish all of you success.

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